About the Founder

I learned early that how you train matters.

After years of dealing with injuries as a young athlete, Alex became obsessed with understanding why they kept happening. That question eventually became a career built around helping people move better, feel stronger, and do more.

It started with injuries.

As a young athlete, Alex constantly found myself injured. He spent a lot of time in physical therapy and eventually started asking a different question:

“What if the way I was training was part of the problem?”

That realization sparked his interest in exercise science and how the body moves.

He went on to study Exercise Science at VCU, where internships and hands-on experience helped turn that interest into a career.

After working in different training facilities around Richmond, Alex realized that if he wanted to help people the way he believed they deserved to be helped, he needed to create his own approach to programming.

Certifications + Credentials

6+ Years of Experience

VCU Exercise Science Degree

6+ Years of Experience

NASM Senior Fitness Specialist

ISSA Certified Personal Trainer

VCU Exercise Science Degree

Functional Movement Specialist

NASM Senior Fitness Specialist

Functional Movement Specialist

ISSA Certified Personal Trainer

CP / AED Certified

CP / AED Certified